"Semler is perhaps the best, low-profile CEO in business today – and Semco is no ordinary company."
— Ricardo Semler

January 1, 1970

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Added on April 10, 2026
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ColumnistsNon-fiction authorsPeople from São PauloBusinesspeople from Brazil
Original Language: English

Sources

Shané Schutte in Real Business: "The secret behind the success of the world’s most unusual firm: (Almost) no rules" (19 August 2015)