"Corporate strategy refers to the relationship between an enterprise and its environment. Strategy has two aspects. Strategic posture (or position) refers to an actual relationship between enterprise and environment at a specific point in time. Strategic plan refers to an intended future relationship; the plan consists of a set of corporate objectives and the proposed conditional action steps to be taken in order to reach those objectives."
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Robert Lee Katz. Cases and Concepts in Corporate Strategy, Prentice-Hall, 1970, p. 195.
https://en.wikiquote.org/wiki/Strategic_management
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Strategic management
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