"The meaning of experience is typically one generation behind the experience. The content of new situations, both private and corporate, is typically the preceding situation."

"[On Jimmy Carter] "Huck Finn. Loss of identity drives people to nostalgia. Electronic man has no physical body, so he puts nostalgia in its place.""

"Boyoboy oboyoboy oboyoboyoboyoboyoboyoboy..."

"The criminal, like the artist, is a social explorer."

"The public has yet to see TV as TV. Broadcasters have no awareness of its potential. The movie people are just beginning to get a grasp on film."

"The literate man is a sucker for propaganda...You cannot propagandize a native. You can sell him rum and trinkets, but you cannot sell him ideas."

"The hardware world tends to move into software form at the speed of light."

"Attention spans get very weak at the speed of light, and that goes along with a very weak identity."

"Everybody tends to merge his identity with other people at the speed of light. It's called being mass man."

"All forms of violence are quests for identity. When you live on the frontier, you have no identity. You're a nobody."

"The global village is a place of very arduous interfaces and very abrasive situations."

"TV is not good at covering single events. It needs a ritual, a rhythm, and a pattern...[TV] tends to fosters patterns rather than events."

"At the speed of light there is no sequence; everything happens at the same instant."

"Each of our senses makes its own space, but no sense can function in isolation. Only as sight relates the touch, or kinaesthesia, or sound, can the eye see."

"Invention is the mother of all necessities."

"Every innovation scraps its immediate predecessor and retrieves still older figures – it causes floods of antiques or nostalgic art forms and stimulates the search for museum pieces."

"Omnipresence has become an ordinary human dimension."

"At the very high speed of living, everybody needs a new career and a new job and a totally new personality every ten years."

"The coverage is the war. If there were no coverage, there'd be no war. Yes, the newsmen and the mediamen around the world are actually the fighters, not the soldiers anymore."

"In Catch-22, the figure of the black market and the ground of war merge into a monster presided over by the syndicate. When war and market merge, all money transactions begin to drip blood. (p. 211)"

"The automated presidential surrogate is the superlative nobody. (p. 157)"

"World War I a railway war of centralization and encirclement. World War II a radio war of decentralization concluded by the Bomb. World War III a TV guerrilla war with no divisions between civil and military fronts. (p. 152)"

"The new overkill is simply an extension of our nervous system into a total ecological service environment. Such a service environment can liquidate or terminate its beneficiaries as naturally as it sustains them. (p. 152)"

"Although meaningless in a tribal context, numbers and statistics assume mythic and magical qualities of infallibility in literate societies. (p. 114)"

"Computers can do better than ever what needn’t be done at all. Making sense is still a human monopoly. (p. 109)"

"Only puny secrets need protection. Big secrets are protected by public incredulity. You can actually dissipate a situation by giving it maximal coverage. As to alarming people, that's done by rumours, not by coverage. (p. 92)"

"Environments work us over and remake us. It is man who is the content of and the message of the media, which are extensions of himself. Electronic man must know the effects of the world he has made above all things. (p. 90)"

"Marx shared with economists then and since the inability to make his concepts include innovational processes. It is one thing to spot a new product but quite another to observe the invisible new environments generated by the action of the product on a variety of pre-existing social grounds. (p. 63)"

"New technological environments are commonly cast in the molds of the preceding technology out of the sheer unawareness of their designers. (p. 47)"

"Every process pushed far enough tends to reverse or flip suddenly. Chiasmus – the reversal to process caused by increasing its speed, scope or size. (p. 6)"

"Paradox is the technique for seizing the conflicting aspects of any problem. Paradox coalesces or telescopes various facets of a complex process in a single instant. (p. 106)"

"By involving all men in all men, by the electric extension of their own nervous systems, the new technology turns the figure of the primitive society into a universal ground that buries all previous figures. (p. 25)"

"Hypnotized by their rear-view mirrors, philosophers and scientists alike tried to focus the figure of man in the old ground of nineteenth-century industrial mechanism and congestion. They failed to bridge from the old figure to the new. It is man who has become both figure and ground via the electrotechnical extension of his awareness. With the extension of his nervous system as a total information environment, man bridges art and nature. (p. 11)"

"In this book we turn to the study of new patterns of energy arising from man’s physical and psychic artifacts and social organizations. The only method for perceiving process and pattern is by inventory of effects obtained by the comparison and contrast of developing situations. (p. 8)"

"The young are really the heirs to a generation of incompetence."

"Color is not so much a visual as a tactile medium."

"Cartoons drove the photo back to myth and dream screen."

"Since Sputnik, the earth has been wrapped in a dome-like blanket or bubble. Nature ended."

"As the totem pole is tied to the lineality of the missionaries' Bible, so the igloo was made possible by the primus stove."

"The Eskimo, like any pre-literate, leaps easily from the Paleolithic stone age to the electric age, by-passing the Neolithic specialism."

"The Concept of Dread, by Soren Kierkegaard, appeared in 1844, first year of the commercial telegraph...It mentions the telegraph as a reason for dread and nowness or existenz."

"The existential trauma had a physical basis in the first electric extension of our nervous system."

"Audile-tactile space is the space of involvement. We lose "touch" without it. Visual space is the space of detachment."

"Visual space is the space of detachment. Audile-tactile space is the space of involvement. (p. 194)"

"Tactility is space of the interval."

"When the evolutionary process shifts from biology to software technology the body becomes the old hardware environment. The human body is now a probe, a laboratory for experiments. (p. 180)"

"The only cool PR is provided by one's enemies. They toil incessantly and for free. (88)"

"Chinese script is not visual but iconic and tactile. It does not disturb the tribal bonds. (p. 72)"

"The content or time-clothing of any medium or culture is the preceding medium or culture. (p. 168)"