"Some time in 1960 or early 1961, I learned of an idea which had originated earlier in solid-state physics and had been brought into particle physics by Heisenberg, Nambu, and Goldstone, who had worked in both areas. It was the idea of "broken symmetry," that the Hamiltonian and commutation relations of a quantum theory could possess an exact symmetry, and the physical states might nevertheless not provide neat representations of the symmetry. In particular, a symmetry of the Hamiltonian might turn out to be not a symmetry of the vacuum."
January 1, 1970
https://en.wikiquote.org/wiki/Hamiltonian_(quantum_mechanics)