"... one of the consequences of the electroweak symmetry is that, if nothing new is added to the theory, all elementary particles, including electrons and quarks, would be massless, which of course they are not. So, something has to be added to the electroweak theory, some new kind of matter or field, not yet observed in nature or in our laboratories. The search for the Higgs particle has been a search for the answer to the question: What is this new stuff we need?"