"Over the past three years, I have been stopped on the street by great folks telling me their own stories: How they didn't back down from the sharks, how they didn't ring the bell, or how making their bed every morning helped them through tough times. They all wanted to know more about how the ten lessons shaped my life and about the people who inspired me during my career. This small book is an attempt to do so. Each chapter gives a little more context to the individual lessons and also adds a short story about some of the people who inspired me with their discipline, their perseverance, their honor, and their courage."