"People who intuitively perceive 2,500-year-old Chinese and Greek concepts, while nodding to California's detached hippie philosophy and quoting droll lines from The Big Lebowski, which turns 15 this year, are joining a revelatory religion that has illuminated its U.S. founder in northern Thailand. Dubbed "Church of the Latter-Day Dude," the group also invites "mellow, unflashy chicks who hang around in their bathrobes and take baths with candles and whale sounds," says the religion's Dudely Lama, Oliver Benjamin."