"Privacy is a type of conversation. Firms should view privacy not as some inconvenient obsession of customers that must be snuck around but more as a way to cultivate a genuine relationship."

"The net demands wiser customers."

"Expertise now resides in fanatical customers. The world's best experts on your product or service, don't work for your company. They are your customers, or a hobby tribe."

"As in other technological evolutions, relationship tech will begin its innovation in the avant garde, then work back to the familiar."

"In the network economy, producing and consuming fuse into a single verb: prosuming. Since a relationship involves two members investing in it, its value increases twice as fast as one's investment."

"Outsiders act as employees, employees act as outsiders. New relationships blur the roles of employees and customers to the point of unity. They reveal the customer and the company as one."

"When information is plentiful, peers take over."

"The central economic imperative of the new economy is to amplify relationships."

"Change comes in various wavelengths. There are changes in the game, changes in the rules of the game, and changes in how the rules are changed."

"To achieve sustainable innovation you need to seek persistent disequilibrium. To seek persistent disequilibrium means that one must chase after disruption without succumbing to it, or retreating from it."

"In a poetic sense the prime goal of the new economy is to undo – company by company, industry by industry – the industrial economy."

"If the system settles into harmony and equilibrium it will eventually stagnate and die."

"The network economy has moved from change to flux."

"The net shifts from mass media to mess media."

"It takes a village to make a mall. Community precedes commerce."

"The big will have a different kind of bigness. The network economy encourages the middle space. It supplies technology (which the industrial age could not) to nurture mid-sized wonders."

"Everywhere networks go, intermediaries follow. The more nodes, the more middlemen."

"In the marketspace of networks, value flows in webs."

"People will inhabit places, but increasingly the economy inhabits a space."

"Not every success needs to be abandoned drastically, but every success needs to be questioned drastically."

"To maximise innovation, maximise the fringes."

"Because skill guilds constrain (and defend) an organisation, it is often far easier to start a new organisation than to change a successful old one."

"Letting go at the top is not an act against perfection, but against short-sightedness."

"There can be no expertise in innovation unless there is also expertise in demolishing the ensconced."

"Because information trumps mass, all commerce migrates to the network economy."

"Bit by bit the logic of the network will overtake every we atom we deal with."

"To prosper, feed the web first."

"Eventually technical standards will become as important as laws."

"As more of the economy migrates to intangibles, more of the economy will require standards."

"In the network economy, ever-less energy is needed to complete a single transaction, but ever-more effort is needed to agree on what pattern the transaction should follow."

"In the network economy a firm's primary focus shifts from maximizing the firm«s value to maximizing the network's value."

"Individual allegiance moves away from firms and toward networks and network platforms."

"The first thing the network economy reforms is our identity."

"Releasing incomplete 'buggy' products is not cost-cutting desperation; it is the shrewdest way to complete a product when your customers are smarter than you are."

"The migration from ad hoc use to commercialisation cannot be rushed. To reach ubiquity you have to pass through sharing."

"The only factor becoming scarce in a world of abudance is human attention."

"Following the free also works in the other direction. If one way to increase product value is to make products free, then many things now free may contain potential value not yet perceived."

"If goods and services become more valuable as they become more plentiful, and if they become cheaper as they become valuable, then the natural extension of this logic says that the most valuable things of all should be those that are ubiquitous and free."

"All items that can be copied, both tangible and intangible, adhere to the law of inverted pricing and become cheaper as they improve."

"Because prices move inexorably towards the free, the best move in the network economy is to anticipate this cheapness."

"A network is a possibility factory."

"The law of plentitude is most accurately rendered thus: In a network, the more opportunities that are taken, the faster new opportunities arise."

"The more interconnected a technology is, the more opportunities it spawns for both use and misuse."

"The value of an invention, company or technology increases exponentially as the number of systems in participates with increases linearly."

"Every time a closed system opens, it begins to interact more directly with other existing systems, and therefore acquires all the value of those systems."

"In the network economy the more plentiful things become, the more valuable they become."

"In the past, an innovationÕs momentum indicated significance. Now, in the network environment, where biological behaviour reigns, significance precedes momentum."

"Technology has become our culture, our culture technology."