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April 10, 2026
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"Without an industrial economy, the modern army, as in America, could not exist; it is an army of machines. Professional economists usually consider military institutions as parasitic upon the means of production. Now, however, such institutions have come to shape much of the economic life of the United States."
"But now that war has become seemingly total and seemingly permanent, the free sport of kings has become the forced and internecine business of people, and diplomatic codes of honor between nations have collapsed. Peace is no longer serious; only war is serious. Every man and every nation is either friend or foe, and the idea of enmity becomes mechanical, massive, and without genuine passion. When virtually all negotiation aimed at peaceful agreement is likely to be seen as 'appeasement,' if not treason, the active role of the diplomat becomes meaningless; for diplomacy becomes merely a prelude to war or an interlude between wars, and in such a context the diplomat is replaced by the warlord......In other words 'the morale of the State Department is so broken that its finest men flee from it, and advise others to flee.'."
"The top of modern American society is increasingly unified and often seems wilfully co-ordinated: at the top there has emerged an elite of power.The middle levels are a drifting set of stalemated balancing forces: the middle does not link the bottom with the top.The bottom of this society is fragmented,and even as a passive fact,increasingly powerless:at the bottom there is emerging a mass society."
"In a public, as we may understand the term, (1) virtually as many people express opinions as receive them, (2) Public communications are so organised that there is a chance immediately and effectively to answer back any opinion expressed in public. Opinion formed by such discussion (3) readily finds an outlet in effective action, even against – if necessary – the prevailing system of authority. And (4) authoritative institutions do not penetrate the public, which is thus more or less autonomous in its operations.-In a mass, (1) far fewer people express opinions than receive them; for the community of publics becomes an abstract collection of individuals who receive impressions from the mass media. (2) The communications that prevail are so organised that it is difficult or impossible for the individual to answer back immediately or with any effect. (3) The realisation of opinion in action is controlled by authorities who organise and control the channels of such action. (4) The mass has no autonomy from institutions; on the contrary, agents of authorised institutions penetrate this mass, reducing any autonomy it may have in the formation of opinion by discussion."
"What the main drift of the twentieth century has revealed is that the economy has become concentrated and incorporated in the great hierarchies, the military has become enlarged and decisive to the shape of the entire economic structure; and moreover the economic and the military have become structurally and deeply interrelated, as the economy has become a seemingly permanent war economy; and military men and policies have increasingly penetrated the corporate economy."
"These men have replaced mind with platitude, and the dogmas by which they are legitimated are so widely accepted that no counterbalance of mind prevails against them. They have replaced the responsible interpretation of events with the disguise of events by a maze of public relations."
"America - a conservative country without any conservative ideology - appears now before the world a naked and arbitrary power, as, in the name of realism, its men of decision enforce their often crackpot definitions upon world reality. The second-rate mind is in command of the ponderously spoken platitude. In the liberal rhetoric, vagueness, and in the conservative mood, irrationality, are raised to principle. Public relations and the official secret, the trivializing campaign and the terrible fact clumsily accomplished, are replacing the reasoned debate of political ideas in the privately incorporated economy, the military ascendancy, and the political vacuum of modern America."
"For the first time in American history, men in authority are talking about an 'emergency' without a foreseeable end,...Such men as these are crackpot realists: in the name of realism they have constructed a paranoid reality all their own."
"The American elite does not have any real image of peace — other than as an uneasy interlude existing precariously by virtue of the balance of mutual fright. The only seriously accepted plan for peace is the full loaded pistol. In short, war or a high state of war-preparedness is felt to be the normal and seemingly permanent condition of the United States."
"The broadening of the economic order which came to be seated in the individual property owner… dramatized by Jefferson's purchase of the Louisiana Territory… "The supremacy of corporate economic power… consolidated by the Supreme Court decision of 1886 which declared that the Fourteenth Amendment protected the corporation… [the New Deal, leading to], within the political arena, as well as in the corporate world itself, competing centers of power that challenged those of the corporate directors."
"The market is sovereign and in the magic economy of the small entrepreneur there is no authoritarian center… in the political sphere… the equilibrium of powers prevails, and hence there is no chance of despotism."
"It is not characteristic of American executives to read books, except books on 'management' and mysteries. ... Those who who do venture into this arena ... are looked upon by their colleagues with mingled awe and incredulity."
"Hegel is correct: we learn from history that we cannot learn from it."
"America is a nation with no truly national city, no Paris, no Rome, no London, no city which is at once the social center, the political capital, and the financial hub."
"People with advantages are loath to believe that they just happen to be people with advantages. They come readily to define themselves as inherently worthy of what they possess; they come to believe themselves 'naturally' elite, and, in fact, to imagine their possessions and their privileges as natural extensions of their own elite selves."
"The economy - once a great scatter of small productive units in autonomous balance, has become dominated by two or three hundred giant corporations, administratively and politically interrelated… The political order, once a decentralized set of several dozen states with a weak spinal cord, has become a centralized executive establishment which has taken up into itself many powers previously scattered… The military order, once a slim establishment in a context of distrust fed by state militia, has become the largest and most expensive feature of government."
"Most American men of affairs have learned well the rhetoric of public relations, in some cases even to the point of using it when they are alone, and thus coming to believe it."
"The truth about the nature and the power of the elite is not some secret which men of affairs know but will not tell. ... No matter how great their actual power, they tend to be less acutely aware of it than of the resistance of others to its use."
"To really belong, we have got, first, to get it clear with ourselves that we do not belong and do not want to belong to an unfree world. As free men and women we have got to reject much of it and to know why we are rejecting it."
"The point is that we are among those who cannot get their mouths around all the little Yeses that add up to tacit acceptance of a world run by crackpot realists and subject to blind drift. And that, you see, is something to which we do belong; we belong to those who are still capable of personally rejecting. Our minds are not yet captive."
"The more we understand what is happening in the world, the more frustrated we often become, for our knowledge leads to feelings of powerlessness. We feel that we are living in a world in which the citizen has become a mere spectator or a forced actor, and that our personal experience is politically useless and our political will a minor illusion. Very often, the fear of total permanent war paralyzes the kind of morally oriented politics, which might engage our interests and our passions. We sense the cultural mediocrity around us-and in us-and we know that ours is a time when, within and between all the nations of the world, the levels of public sensibilities have sunk below sight; atrocity on a mass scale has become impersonal and official; moral indignation as a public fact has become extinct or made trivial. We feel that distrust has become nearly universal among men of affairs, and that the spread of public anxiety is poisoning human relations and drying up the roots of private freedom. We see that people at the top often identify rational dissent with political mutiny, loyalty with blind conformity, and freedom of judgment with treason. We feel that irresponsibility has become organized in high places and that clearly those in charge of the historic decisions of our time are not up to them. But what is more damaging to us is that we feel that those on the bottom-the forced actors who take the consequences-are also without leaders, without ideas of opposition, and that they make no real demands upon those with power."
"The personality market, the most decisive effect and symptom of the great salesroom, underlies the all pervasive distrust and self-alienation so characteristic of metropolitan people. Without common values and mutual trust, the cash nexus that links one man to another in transient contact has been made subtle in a dozen ways, and made to bite deeper into all areas of life and relations. People are required by the salesman ethic and convention to pretend interest in others in order to manipulate them. In the course of time, and as this ethic spreads, it is got on to. Still, it is conformed to as part of one's job and one's style of life, but now with a winking eye, for one knows that manipulation is inherent in every human contact. Men are estranged from one another as each secretly tries to make an instrument of the other, and in time a full circle is made: one makes an instrument of himself and is estranged from it also."
"In the formulas of 'personnel experts', men and women are to be shaped into the 'well rounded, acceptable, effective personality.' Just like small proprietors, they cannot higgle over prices, which are fixed, or 'judge the market' and accordingly buy wisely."
"Kindness and friendliness become aspects of personalized service or of public relations of big firms, rationalized to further the sale of something. With anonymous insincerity, the Successful Person thus makes an instrument of his own appearance and personality."
"In a society of employees dominated by the marketing mentality, it is inevitable that a personality market should arise. For in the great shift from manual skills to the art of 'handling', selling and servicing people, personal or even intimate traits of employees are drawn into the sphere of exchange and become commodities in the labor market."
"Competition has been curtailed by larger corporations; it has been sabotaged by groups of smaller entrepreneurs acting collectively. Both groups have made clear the locus of liberalism's rhetoric of small business and family farm.The character and ideology of the small entrepreneur and the facts of the market are selling the idea of competition short. These liberal heroes, the small businessmen and the farmer, do not want to develop their characters by free and open competition; they do not believe in competition, and they have been doing their best to get away from it.When the small businessmen are asked whether they think free competition is…a good thing, they answer…, 'Yes, of course—what do you mean?' … Finally: 'How about here in this town in furniture?'—or groceries, or whatever the man's line is. Their answers are of two sorts: 'Yes, if it's fair competition,' which turns out to mean: 'if it doesn't make me compete.' … The small businessman, as well as the farmer, wants to become big, not directly by eating up others like himself in competition, but by the indirect ways means practiced by his own particular heroes—those already big. In the dream life of the small entrepreneur, the sure fix is replacing the open market.But if small men wish to close their ranks, why do they continue to talk…about free competition? The answer is that the political function of free competition is what really matters now…[f]or, if there is free competition and a constant coming and going of enterprises, the one who remains established is 'the better man' and 'deserves to be where he is.' But if instead of such competition, there is a rigid line between successful entrepreneurs and the employee community, the man on top may be 'coasting on what his father did,' and not really be worthy of his hard-won position. Nobody talks more of free enterprise and competition and of the best man winning than the man who inherited his father's store or farm. …… In Congress small-business committees clamored for legislation to save the weak backbone of the national economy. Their legislative efforts have been directed against their more efficient competitors. First they tried to kill off the low-priced chain stores by taxation; then they tried to eliminate the alleged buying advantages of mass distributor; finally they tried to freeze the profits of all distributors in order to protect their own profits from those who could and were selling goods cheaper to the consumer.The independent retailer…has been pushing to maintain a given margin under the guise of 'fair competition' and 'fair-trade' laws. He now regularly demands that the number of outlets controlled by chain stores be drastically limited and that production be divorced from distribution. This would, of course, kill the low prices charged consumers by the A&P, which makes very small retail profits, selling almost at cost, and whose real profits come from the manufacturing and packaging.... Under the threat of 'ruinous competition,' laws are on the books of many states and cities legalizing the ruin of competition."
"[A]s a proportion of the labor force, fewer individuals manipulate things, more handle people and symbols."
"In the United States… a handful of corporations centralize decisions and responsibilities that are relevant for military and political as well as economic developments of global significance. For nowadays the military and the political cannot be separated from economic considerations of power. We now live not in an economic order or a political order, but in a political economy that is closely linked with military institutions and decisions. This is obvious in the repeated "oil crisis" in the Middle East, or in the relevance of Southeast Asia and African resources for the Western powers…"
"Those in authority within institutions and social structures attempt to justify their rule by linking it, as if it were a necessary consequence, with moral symbols, sacred emblems, or legal formulae which are widely believed and deeply internalized. These central conceptions may refer to a god or gods, the 'votes of the majority,' the 'will of the people,' the 'aristocracy of talents or wealth,' to the 'divine right of kings' or to the alleged extraordinary endowment of the person of the ruler himself."
"If we accept the Greek's definition of the idiot as an altogether private man, then we must conclude that many American citizens are now idiots. And I should not be surprised, although I don't know, if there were some such idiots even in Germany."
"The two greatest blinders of the intellectual who today might fight against the main drift are new and fascinating career chances, which often involve opportunities to practice his skill rather freely, and the ideology of liberalism, which tends to expropriate his chance to think straight. The two go together, for the liberal ideology, as now used by intellectuals, acts as a device whereby he can take advantage of the new career chances but retain the illusion that his soul remains his own."
"To have peace and not war, the drift toward a war economy, as facilitated by the moves and the demands of the sophisticated conservatives, must be stopped; to have peace without slump, the tactics and policies of the practical right must be overcome. The political and economic power of both must be broken. The power of these giants of main drift is both economically and politically anchored; both unions and an independent labor party are needed to struggle effective."
"As an institutional fact, the cultural apparatus assumes many forms, but everywhere today it tends to be part of some national establishment. This term, “establishment,” is of course your (a British) term. The ambiguity with which you use it is at once too lovely and too useful for a mere sociologist to avoid stealing it. I now serve notice that I do intend to steal it, although I promise that I shall try not to make of it a Concept. In general, the term points to the overlap of culture and authority. This overlap may involve the ideological use of cultural products and of cultural workmen for the legitimation of power, and the justification of decisions and policies. It may involve the bureaucratic use of culture by the personnel of authoritative institutions. But the essential feature of any establishment is a traffic between culture and authority, a tacit co-operation of cultural workmen and authorities of a ruling institution. This means of exchange between them includes money, career, privilege; but, above all, it includes prestige. A zone of at least semiofficial prestige which is at once of culture and of authority is the zone of any establishment."
"Man is born as a freak of nature, being within nature and yet transcending it. He has to find principles of action and decision-making which replace the principles of instincts. He has to have a frame of orientation which permits him to organize a consistent picture of the world as a condition for consistent actions. He has to fight not only against the dangers of dying, starving, and being hurt, but also against another danger which is specifically human: that of becoming insane. In other words, he has to protect himself not only against the danger of losing his life but also against the danger of losing his mind."
"Fromm revives all the time-honored values of idealistic ethics as if nobody had ever demonstrated their conformist and repressive features. He speaks of the productive realization of the personality, of care, responsibility, and respect for one’s fellow men, of productive love and happiness – as if man could actually practice all this and still remain sane and full of “well-being” in a society which Fromm himself describes as one of total alienation, dominated by the commodity relations of the “market.” In such a society, the self-realization of the “personality” can proceed only on the basis of a double repression: first, the “purification” of the pleasure principle and the internalization of happiness and freedom; second, their reasonable restriction until they become compatible with the prevailing unfreedom and unhappiness. As a result, productiveness, love, responsibility become “values” only in so far as they contain manageable resignation and are practiced within the framework of socially useful activities (in other words, after repressive sublimation); and then they involve the effective denial of free productiveness and responsibility."
"Optimism is an alienated form of faith, pessimism an alienated form of despair. If one truly responds to man and his future, ie, concernedly and "responsibly." one can respond only by faith or by despair. Rational faith as well as rational despair are based on the most thorough, critical knowledge of all the factors that are relevant for the survival of man."
"Exploitation and manipulation produce boredom and triviality; they cripple man, and all factors that make man into a psychic cripple turn him also into a sadist or a destroyer. This position will be characterized by some as "overoptimistic," "utopian," or "unrealistic." In order to appreciate the merits of such criticism a discussion of the ambiguity of hope and the nature of optimism and pessimism seems called for."
"The sick individual finds himself at home with all other similarly sick individuals. The whole culture is geared to this kind of pathology. The result is that the average individual does not experience the separateness and isolation the fully schizophrenic person feels. He feels at ease among those who suffer from the same deformation; in fact, it is the fully sane person who feels isolated in the insane society — and he may suffer so much from the incapacity to communicate that it is he who may become psychotic. In the context of this study the crucial question is whether the hypothesis of a quasi-autistic or of low-grade schizophrenic disturbance would help us to explain some of the violence spreading today."
"Chronic boredom — compensated or uncompensated — constitutes one of the major psychopathological phenomena in contemporary technotronic society, although it is only recently that it has found some recognition."
"Neurosis can be understood best as the battle between tendencies within an individual; deep character analysis leads, if successful, to the progressive solution."
"The existential split in man would be unbearable could he not establish a sense of unity within himself and with the natural and human world outside."
"Psychoanalysis is essentially a theory of unconscious strivings, of resistance, of falsification of reality according to one's subjective needs and expectations."
"People have committed suicide because of their failure to realize the passions for love, power, fame, revenge. Cases of suicide because of a lack of sexual satisfaction are virtually nonexistent."
"What about the utopian thinkers of all ages, from the Prophets who had a vision of eternal peace, on through the Utopians of the Renaissance, etc.? Were they just dreamers? Or were they so deeply aware of new possibilities, of the changeability of social conditions, that they could visualize an entirely new form of social existence even though these new forms, as such, were not even potentially given in their own society? It is true that Marx wrote a great deal against utopian socialism, and so the term has a bad odor for many Marxists. But he is polemical against certain socialist schools which were, indeed, inferior to his system because of their lack of realism. In fact, I would say the less realistic basis for a vision of the uncrippled man and of a free society there is, the more is Utopia the only legitimate form of expressing hope. But they are not trans-historical as, for instance, is the Christian idea of the Last Judgment, etc. They are historical, but the product of rational imagination, rooted in an experience of what man is capable of and in a clear insight into the transitory character of previous and existing society."
"The revolutionary and critical thinker is in a certain way always outside of his society while of course he is at the same time also in it. That he is in it is obvious, but why is he outside it? First, because he is not brainwashed by the ruling ideology, that is to say, he has an extraordinary kind of independence of thought and feeling; hence he can have a greater objectivity than the average person has. There are many emotional factors too. And certainly I do not mean to enter here into the complex problem of the revolutionary thinker. But it seems to me essential that in a certain sense he transcends his society. You may say he transcends it because of the new historical developments and possibilities he is aware of, while the majority still think in traditional terms."
"I must also call your attention to the fact that it is crucial for my viewpoint that human behavior is to a large extent charged with a considerable amount of energy, but that in contrast to Freud I do not consider this energy to be sexual, but the vital energy within any organism which, according to biological laws, gives man the desire to live, and that means to adapt himself to the social necessities of his society. To go back to what I consider to be the misunderstanding, it has never been my position that society only deforms or manifests that which is already there. If we make the distinction between human necessities in general and human desires in particular then indeed, society creates particular desires which, however, follow the general laws of the necessities rooted in human nature."
"One will be conducive to cooperation and solidarity another social structure to competition, suspiciousness, avarice; another to child-like receptiveness, another to destructive aggressiveness. All empirical forms or human needs and drives have to be understood as results of the social practice (in the last analysis based on the productive forces, class structure, etc., etc.) but they all have to fulfill the functions which are inherent in man’s nature in general, and that is to permit him to relate himself to others and share a common frame of reference, etc. The existential contradiction within man (to which I would now add also the contradiction between limitations which reality imposes on his life, and the virtually limitless imagination which his brain permits him to follow) is what I believe to be one of the motives of psychological and social dynamics. Man can never stand still. He must find solutions to this contradiction, and ever better solutions to the extent to which reality enables him. The question then arises whether there is an optimal solution which can be inferred from man’s nature, and which constitutes a potential tendency in man. I believe that such optimal solutions can be inferred from the nature of man, and I have recently found it quite useful to think in terms of what in sociology and economy is now often called »system analysis«. One might start with the idea, in the first place, that human personality — just like society — is a system, that is to say, that each part depends on every other, and no part can be changed unless all or most other parts are also changed. A system is better than chaos. If a society system disintegrates or is destroyed by blows from the outside the society ends in chaos, and a completely new society is built upon its ruins, often using the elements of the destroyed system to build the new. That has happened many times in history. But, what also happens is that the society is not simply destroyed but that the system is changed, and a new system emerges which can be considered to be a transformation of the old one."
"The most important misunderstanding seems to me to lie in a confusion between the human necessities which I consider part of human nature, and the human necessities as they appear as drives, needs, passions, etc., in any given historical period. This division is not very different from Marx’s concept of "human nature in general", to be distinguished from "human nature as modified in each historical period". The same distinction exists in Marx when he distinguishes between "constant" or "fixed" drives and "relative" drives. The constant drives "exist under all circumstances and … can be changed by social conditions only as far as form and direction are concerned". The relative drives "owe their origin only to a certain type of social organization"."
"To hope means to be ready at every moment for that which is not yet born, and yet not become desperate if there is no birth in our lifetime."
"I believe in the possible realization of a world in which man can be much, even if he has little; a world in which the dominant motivation of existence is not consumption; a world in which "man" is the end, first and last; a world in which man can find the way of giving a purpose to his life as well as the strength to live free and without illusions."