"Predictive analytics can help leaders create the ultimate tech roadmap and help a technology business optimize the customer experience by helping leaders understand how customers are leveraging the company’s product or service. It enables tech businesses to predict what customers are going to need to drive their objectives, based on data and trends the system has previously deployed. This predictive state, based on tactical successes and data metrics, shows where the tech needs to go."
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15 Ways Predictive Analytics Can Help Businesses Boost Their CX, Forbes, August 24, 2023.
https://en.wikiquote.org/wiki/Michael_Koch
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Michael Koch
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