"[Speaking of Piazzapulita] [...] My problem is not Rete4, but Rai3. I have always looked at Rai3's offering, because there is greater exchange between Rai – and especially the third channel – and La7. Viewers choose based on channel affinity. If a viewer changes channels from Rai3, they switch to us and vice versa. They are more contiguous worlds. That's why it's much more important for me to win the challenge with Rai3. Then, if I manage to capture the audience on Rete4, I'm happy, but I think they are more separate universes."
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Corrado Formigli
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