All Quotes

"אין הנחתום מעיד על עיסתו"

"אין עשן בלי אש"

"אל תסתכל בקנקן, אלא במה שבתוכו"

"No one today knows what is indecent."

"In a political struggle, never get personal — else the dagger digs too deep."

"古之所善戰者，勝於易勝者也。"

"知可戰與不可戰者勝。"

"凡用兵之法，全國爲上；破國次之；全軍爲上，破軍次之；全旅爲上，破旅次之；全卒爲上，破卒次之；全伍爲上，破伍次之。"

"昔之善戰者，先爲不可勝，以待敵之可勝，不可勝在己，可勝在敵。故善戰者，能爲不可勝，不能使敵必可勝。故曰：勝可知，而不可爲。"

"見勝不過衆人之所識，非善之善者也。"

"是故勝兵先勝而後求戰，敗兵先戰而後求勝。"

"微乎微乎，至於無形；神乎神乎，至於無聲；故能為敵之司命。"

"人皆知我所以勝之形，而莫知吾所以制勝之形。"

"故形兵之極，至於無形，無形，則深間不能窺，上智不能謀。"

"故善戰者，至人而不至於人。"

"故敵逸能勞之，飽能飢之，安能動之。出其所不趨，趨其所不意。"

"不遇敵者，必戰無不勝，但每次交鋒，終必敗北。"

"Water shapes its course according to the nature of the ground over which it flows; the soldier works out his victory in relation to the foe whom he is facing. Therefore, just as water retains no constant shape, so in warfare there are no constant conditions. He who can modify his tactics in relation to his opponent and thereby succeed in winning, may be called a heaven-born captain."

"故其疾如風，其徐如林，侵掠如火，不動如山，難知如陰，動如雷霆。"

"故用兵之法，無恃其不來，恃吾有以待之；無恃其不攻，恃吾有所不可攻也。"

"數賞者，窘也；數罰者，困也；"

"In war, numbers alone confer no advantage. Do not advance relying on sheer military power."

"令素行以敎其民，則民服。令不素行以敎其民，則民不服。令素行者，與民相得也。"

"將弱不嚴，敎道不明，將之過也。"

"故戰道必勝，主曰無戰，必戰可也；戰道不勝，主曰必戰，無戰可也；"

"進不邀功，退不避罪，唯人是保，而利合於主，國之寶也。"

"視卒如愛子，故可與之俱死。"

"吾士無余財，非惡貨也。無余命，非惡壽也。"

"兵之情主速，乘敵所不及，由不虞之途，攻其所不備也。"

"施無法之賞，懸無政之令。犯三軍之眾，若使一人。"

"非利不動，非得不用，非危不戰。主不可以怒而興師，將不可以慍而致戰；合于利而動，不合于利而止。怒可以復喜，慍可以復悅，亡國不可以復存，死者不可以復生。故明君慎之，良將警之，此安國全軍之道也。"

"敵間之來間我者，因而利之，導而捨之，故反間可得而用也；"

"故明君賢將，所以動而勝人，成功出於衆者，先知也。"

"故三軍之事，莫親於間，賞莫厚於間，事莫密於間"

"此兵之要，三軍之所恃而動也。"

"Build your opponent a golden bridge to retreat across."

"Engage people with what they expect; it is what they are able to discern and confirms their projections. It settles them into predictable patterns of response, occupying their minds while you wait for the extraordinary moment — that which they cannot anticipate."

"Victory is reserved for those who are willing to pay its price."

"Keep your friends close, and your enemies closer."

"Strategy without tactics is the slowest route to victory. Tactics without strategy is the noise before defeat."

"The true objective of war is peace."

"Opportunities multiply as they are seized."

"In peace, prepare for war. In war, prepare for peace."

"Fear is the true enemy, the only enemy."

"吳王曰：「將軍罷休就舍，寡人不願下觀。」孫子曰：「王徒好其言，不能用其實。」於是闔廬知孫子能用兵，卒以為將。西破彊楚，入郢，北威齊晉，顯名諸侯，孫子與有力焉。"

"諸將效首虜，（休）畢賀，因問信曰：「兵法右倍山陵，前左水澤，今者將軍令臣等反背水陳，曰破趙會食，臣等不服。然竟以勝，此何術也？」信曰：「此在兵法，顧諸君不察耳。兵法不曰『陷之死地而後生，置之亡地而後存』？且信非得素拊循士大夫也，此所謂『驅市人而戰之』，其勢非置之死地，使人人自為戰；今予之生地，皆走，寧尚可得而用之乎！」諸將皆服曰：「善。非臣所及也。」"

"Sun Tzu’s success teaches us that a successful general is one who fully calculates his approach and plans to fight in a battle. However, the average reader is not able to identify Sun Tzu’s teachings on a deeper or philosophical level. This is my reason for writing and exegeses on the Art of War."

"It seems to me that The Art of War codifies the principles of kung fu, the martial arts: to co-operate with the enemy, to prevent all-out war when possible. I remember reading a lot of pages devoted to fighting with fire, and burning down cities. Devotion to tactics rather than ethics. I have a figurine of Gwan Goong, god of war and literature, reading a book. That book is The Art of War."

"By contrast, classical China produced many great generals, fought many wars and conquered many peoples but did not elevate military values above civilian. (It helped, perhaps, that the scholars rather than the military wrote the histories.) Fighting was not held up as something admirable but rather as the result of a breakdown in order and propriety. There is no equivalent of the Iliad in Chinese literature and the heroes held up for the young to emulate were the great bureaucrats and wise rulers who maintained the peace. Early on Chinese thinkers such as Confucius and the great strategist Sunzi (also known in the transliteration Sun Tzu) stressed that the state’s authority rested on its virtue as well as on its ability to use force. And for Sunzi, the greatest general was the one who could win a war, through manoeuvre or trickery, without fighting a battle. Prestige in Chinese society came rather from being a scholar, poet or painter; and from the Tang dynasty onwards the examination system to enter the imperial civil service was the favoured path for fame and prestige. Successful generals were sometimes awarded a scholar’s rank and gown as a mark of particular favour where many European societies would have given military decorations to meritorious civilians."

"In the famous Chinese treatise The Art of War, Sunzi laid down precepts which succeeding generations studied carefully, among them the famous ‘Know the enemy and know yourself, and you can fight a hundred battles with no danger of defeat’ and ‘He will win who knows when to fight and when not to fight.’ He also had specific advice, with lists of key factors, situations or types of actions, on the various phases of war, from making the plans to choosing the right terrain to fight. From the Qin Emperor to Mao Zedong, The Art of War has provided leaders throughout China and Asia with guidelines for how to win a war. General Vo Nguyen Giap, the architect of Vietnam’s victories against the French in the 1950s and the Americans a decade later, was an admirer, as are the Western business people who have flocked to buy The Complete Sun Tzu for Business Success: Use the Classic Rules of The Art of War to Win the Battle for Customers and Conquer the Competition or The Art of War for Women: Sun Tzu’s Ancient Strategies and Wisdom for Winning at Work. Perhaps they like his assertion that ‘All warfare is based on deception’ or enjoy his passages on the importance of the strong leader for victory, and it must help that The Art of War itself is short and consists of pithy maxims."