"This undervaluing is nowhere more evident than in the media coverage of women’s sports. According to one study of sports television coverage in Southern California, women and girls account for over 40% of athletes, yet they receive less than 4% of the coverage on news shows. The study’s authors—Cheryl Cooky, Michael A. Messner, Michela Musto—found a “stark contrast between the exciting, amplified delivery of stories about men’s sports and the often dull, matter-of-fact delivery of women’s sports stories.” Print media coverage is also dismal. We did our own count of stories in the sports section of USA Today from March 22 to April 2 during March Madness. Over this 12-day period, there were 92 stories—82 about men and 10 about women. Of the 89 photographs of athletes, only four were of women. On the front page, there was only one photograph of a woman over the entire 12-day period while there were 37 photographs of men. There was only one front-page story about a female athlete while there were 31 stories about male athletes. On March 25, two full pages were dedicated to the bracket for the men's tournament, with only a quarter-page for the women's tournament. On March 28, there was no mention of women's sports at all, including the women's basketball tournament. This neglect of women’s sports also shows up in the social media presence of the organizations that are supposed to be promoting women’s sports. On March 25, the NCAA tweeted, “When you find out there are no #MarchMadness games until Thursday,” with a clip of the Parks and Recreation character Ron Swanson throwing his computer in a dumpster. Seattle Storm forward Breanna Stewart responded: “Sounds about right, coming from a page that has posted nothing about the women’s tournament. How can we get others to respect us when the NCAA doesn’t?! There was 8 Women’S games on the 25th.”"