"I would argue that there is no objective perception of value whatsoever. Our valuation of something is internally constructed. It’s a product of internal perception and is, therefore, the product of mental processes which are highly influenced by context…Nothing is context-independent and, therefore, nothing can be completely marketing-free."
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University of Cambridge alumniBusinesspeople from WalesNon-fiction authors from WalesColumnists from Wales
Original Language: English
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Marketing Expert Answers Marketing Questions From The Internet (6:57) Archived
https://en.wikiquote.org/wiki/Rory_Sutherland
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Rory Sutherland
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