"I have to say to myself: What does it mean to me? What does this mean to me? What is it going to mean to me? I recognize this and - A couple of things when I was instructing motivation back in Salt Lake City is that if we don't stop and ask ourselves a question once in a while to probe our subconscious or to probe our conscious... I used to teach it. It's a plain, simple formula. We reduced everything to a formula, memorized it, and therefore we were able to repeat it constantly. I used to call it the R2-A2 formula: Recognize, Relate, Assimilate, and put into Action! Like, I could be driving down the freeway and see a 450 SL. I could say, 'Hey, I like that. What does that mean to me? What would I have to do to get it? How can I do it?' And then go to work for it. And strive for it. It kind of makes life easy. I think that's why a lot of people don't - They get frustrated. They have emotional problems, it's that they don't know how to cope with their - mind. There are three things that I've got to do and that if anybody wants to do to be successful, to have the desire, the want-to. Why do you go to work in the morning? Gee, why am I here? Because you want to. But that's obvious. And then the next very important ingredient is something that a lot of people and a lot of businesses fail to delge into. It's the activity knowledge. It would be the equation to a mathematical problem. It would be equal to the chemist's ability to emulsify chemicals - you know, properly, the valences. But the knowledge of it, the whole scope. Everything in detail. And then the third element would be, of course, the know-how or the experience. I have the inspiration to action. I don't have the activity knowledge, but I'm getting the know-how before I'm getting the activity knowledge. As a matter of fact, I'm getting more know-how than I'm getting activity knowledge. But they can be correlated together. They can be overlapped."