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April 10, 2026
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"Ethics could teach us only those purposes and ideals. If the teachers seeks insight into the means by which the aim can be reached, into the facts by which the child can be molded, his way must lead from ethics to psychology. (...) Water flows downhill, anyhow, but to bring the water uphill hydraulic forces are indeed necessary. To overcome nature and instead to prepare for a life of ideals, to inhibit personal desires and instead to learn to serve the higher purposes indeed demands most serious and most systematic efforts. It is the teachers' task to make these efforts with all his best knowledge of mind and body, of social and of cultural values."
"Our aim is to sketch the outlines of a new science which is to intermediate between the modern laboratory psychology and the problems of economics: the psychological experiment is systematically to be placed at the service of commerce and industry. So far we have only scattered beginnings of the new doctrine, only tentative efforts and disconnected attempts which have started, sometimes in economic, and sometimes in psychological, quarters. The time when an exact psychology of business life will be presented as a closed and perfected system lies very far distant. But the earlier the attention of wider circles is directed to its beginnings and to the importance and bearings of its tasks, the quicker and the more sound will be the development of this young science. What is most needed to-day at the beginning of the new movement are clear, concrete illustrations which demonstrate the possibilities of the new method. In the following pages, accordingly, it will be my aim to analyze the results of experiments which have actually been carried out, experiments belonging to many different spheres of economic life. But these detached experiments ought always at least to point to a connected whole; the single experiments will, therefore, always need a general discussion of the principles as a background. In the interest of such a wider perspective we may at first enter into some preparatory questions of theory. They may serve as an introduction which is to lead us to the actual economic life and the present achievements of experimental psychology"
"Applied psychology can, therefore, speak the language of an exact science ill its own field, independent of economic opinions and debatable partisan interests."
"The knowledge of nature and the mastery of nature have always belonged together."
"WE have placed our psychotechnical interest at the service of economic tasks... The purpose before us was to find for every economic occupation the best-fitted personality, both in the interest of economic success and in the interest of personal development."
"The inner labor, the inner values, and the inner difficulties and frictions are too often unknown to those who decide for a vocation, and they are unable to correlate those essential factors of the life-calling with all that nature by inheritance, and society by surroundings and training, have planted and developed in their minds."
"Only the subtle psychological individual analysis can overcome the superficial prejudices of group psychology."
"In Aristotle the mind, regarded as the principle of life, divides into nutrition, sensation, and faculty of thought, corresponding to the inner most important stages in the succession of vital phenomena."
"The whole task of psychology can therefore be summed up in these two problems : (1) What are the elements of consciousness ? (2) What combinations do these elements undergo and what laws govern these combinations ?"
"From the standpoint of observation, then, we must regard it as a highly probable hypothesis that the beginnings of the mental life date from as far back as the beginnings of life at large."
"The results of ethnic psychology constitute... our chief source of information regarding the general psychology of the complex mental processes."
"We call that psychical process, which is operative in the clear perception of a narrow region of the content of consciousness, attention."
"Where the insider's engagement with the discipline's concepts and practices is combined with the moral distance maintained by the outsider one has reason to look for the emergence of a historiography that is both critical and effective."
"Newtonian studies are not part of physics but belong to an altogether different discipline, the history of science."
"In the case of psychology, of course, it is not only the concepts and methods of the discipline that undergo constant historical change, but the very subject matter itself. Human subjectivity, the reality behind the objects of psychological investigation, is itself strongly implicated in the historical process, both as agent and as product."
"The great majority of experimental psychologists relate to the tradition of their field in much the same way as physicists. Their look at the past might take the form of a review of the literature in a specific research area, and perhaps they would go so far as to take time off for celebrating a few icons on appropriate ceremonial occasions, but there is no room in their world for a reflective or critical history. They would gladly leave anything like that to the professional historians without any sense of having surrendered something that might have the slightest relevance to their own research interests. In the U.S. this attitude may be more widespread than elsewhere, and it is certainly accompanied by a growing tendency for the history of psychology to be taken up by historians rather than psychologists, but of course, the same attitudes are to be found wherever there are psychological laboratories."
"History is not the arena in which natural scientists look for the truth; quite the contrary, they believe it cannot be found there but rather in the laboratory. From their point of view history will at best yield up stale truths that have been superseded."
"Here we are more likely to come across fields that are structured in an agonistic manner, fields which are characterized by deep divisions between alternative schools of thought rather than by the achievement of a general working consensus."
"Psychological research on populations had a tendency to replace the social categories that defined populations in real life with populations defined in terms of nonsocial categories. American psychology aimed to be a socially relevant science, but not a social science. Its approach was to be that of a natural science, although its ultimate field of application was to be found among members of real societies."
"Investigative practice therefore constitutes an area of considerable anxiety within the discipline of psychology. Concern with questions of methodological orthodoxy often takes the place of concern about theoretical orthodoxy when research or its results are discussed and evaluated. These preoccupations with the purity of method frequently deteriorate to a kind of method fetishism or "methodolatry." From this point of view there may be something distinctly subversive about the suggestion that the sphere of methodology is not a realm of pure reason but an area of human social activity governed by mundane circumstances like any other social activity. Nevertheless, the consequences of this suggestion should be explored, for not to do so exposes one to all the risks entailed by a naive and self-deluded style of scientific practice."
"Wundt sought to achieve was a rejuvenation of philosophical inquiry by new means, not the constitution of a completely new discipline."
"For such fields deep historical studies can have considerable contemporary relevance and hence fall within the boundaries of the field itself. Weber and Durkheim are still studied by sociologists, just as Adam Smith and Ricardo are still studied by economists, whereas Galilean and Newtonian studies are not part of physics but of an altogether different discipline, the history of science."
"For applied psychology, whether American or German, it never had the slightest appeal, as is shown by the figures for the relevant journals, Zeitschrift fiir angewandte Psychologie, Journal of Applied Psychology, and Journal of Educational Psychology. Applied psychology had committed itself to knowledge goals that were unlikely to be advanced by the kind of investigative practice associated with Wundt's laboratory. What it was after was knowledge that could be quickly utilized by agencies of social control so as to make their work more efficient and more rationally defensible."
"Internal perception also fails as a method for scientific psychology. In the nature of the case, it must be casual and therefore unsystematic. It excludes all deliberate investigation, because as soon as it becomes aware of itself it turns into the self-observation that is open to all the well-known and valid criticisms. It is, indeed, the basis of a psychology of consciousness, in the sense that conscious processes must be perceived to be known, but for a science it is not enough."
"The basis for Wundt’s initial discussion of the problem of introspection is provided by his insistence on the distinction between “self-observation” (Selbstbeobachtung) and “internal perception” (innere Warhnemung)."
"The severe restrictions which Wundt placed on introspection also manifest themselves in the types of judgment that his experimental subjects were required to make. In accordance with the precept that internal perception can only become observation insofar as it is linked to controllable external stimuli, the introspective reports from his laboratory are very largely limited to judgments of size, intensity, and duration of physical stimuli, supplemented at times by judgments of their simultaneity and succession."
"Wundt initiated the first systematic psychological research programme. This achievement occurred at the same time as his elaboration of a philosophy of science which was anti-inductivist and stressed the priority of explanatory motives. Specifically psychological explanations depended on concepts of psychological causality as manifested in apperceptive or volitional processes. The major differences between the Wundtian and other models of psychological experimentation can be understood in the light of this general approach. Thus experimenters and subjects had to be enlightened collaborators and the role of introspection was more significant in an explanatory than in a purely observational context. Wundt's special requirements for the psychological experiment led him to reject other early models as exemplified by the hypnotic experiment in which the experimenter-subject relationship was closer to what was to become the norm in the twentieth century."
"The term “introspective psychology” is misleading in that it covers a variety of diverging positions on the theory and practice of introspection. From the beginning there was a basic discrepancy between the British and the German philosophic tradition, the former relying more exclusively on introspection than the latter. Wilhelm Wundt’s advocacy and use of introspection was extremely circumscribed and essentially limited to simple judgments tied to external stimulation. During the first decade of the twentieth century some experimental psychologists, notably E. B. Titchener and the , greatly enlarged the scope of introspection, ushering in the brief vogue of “systematic introspection.” The latter never gained wide support in North America and was supplanted in Germany by developments that do not constitute “introspective psychology” in any precise sense."
"The reaction time studies conducted during the first few years of Wundt’s laboratory constitute the first historical example of a coherent research program, explicitly directed toward psychological issues and involving a number of interlocking studies."
"The attentive synthesis of any particular letter or figure takes an appreciable time, of the order of 100ms...If a whole row of letters is to be identified, they must be synthesized one at a time... To "identify" generally means to name, and hence to synthesize not only a visual object but a linguistic-auditory one... Hence the span of apprehension is limited to what can be synthesized, and then verbally stored."
"Paying attention is not just analyzing carefully; rather, it is a constructive act... What we build has only the dimensions we have given it."
"The perseverating image, or as Neisser (1967) termed it, icon, has generated considerable interest, but an equally if not more interesting characteristic of this experimental technique is the means by which attention can be selectively directed in a matter of milliseconds to the relevant stimulus item."
"To deal with the whole visual input at once, and make discriminations based on any combination of features in the field, would require too large a brain, or too much "previous experience" to be plausible."
"Attention is not a mysterious concentration of psychic energy; it is simply an allotment of analyzing mechanisms to a limited region of the field. To pay attention to a figure is to make certain analyses of, or certain constructions in, the corresponding part of the icon."
"Ulrich Neisser's... book Cognitive Psychology did much to ignite the so-called cognitive revolution."
"Historical studies of the sciences tend to adopt one of two rather divergent points of view. One of these typically looks at historical developments in a discipline from the inside. It is apt to take for granted many of the presuppositions that are currently popular among members of the discipline and hence tends to view the past in terms of gradual progress toward a better present. The second point of view does not adopt its framework of issues and presuppositions from the field that is the object of study but tends nowadays to rely heavily on questions and concepts derived from studies in the history, philosophy, and sociology of science. A history written from the insider's point of view always conveys a strong sense of being "our" history. That is not the case with the second type of history, whose tone is apt to be less celebratory and more critical."
"The term "cognition" refers to all processes by which the sensory input is transformed, reduced, elaborated, stored, recovered, and used. It is concerned with these processes even when they operate in the absence of relevant stimulation, as in images and hallucinations. Such terms as sensation, perception, imagery, retention, recall, problem-solving, and thinking, among others, refer to hypothetical stages or aspects of cognition."
"Imagery played a central role in theories of the mind for centuries. For example, the British Associationists conceptualizes thought itself as sequences of images. And, Wilhelm Wundt, the founder of scientific psychology, emphasized the analysis of images. However, the central role of imagery in theories of mental activity was undermined when Kulpe, in 1904, pointed out that some thoughts are not accompanied by imagery (e.g., one is not aware of the processes that allow one to decide which of two objects is heavier)."
"Given such a sweeping definition, it is apparent that cognition is involved in everything a human being might possibly do; that every psychological phenomenon is a cognitive phenomenon. But although cognitive psychology is concerned with all human activity rather than some fraction of it, the concern is from a particular point of view. Other viewpoints are equally legitimate and necessary. Dynamic psychology, which begins with motives rather than with sensory input, is a case in point. Instead of asking how a man's actions and experiences result from what he saw, remembered, or believed, the dynamic psychologist asks how they follow from the subject's goals, needs, or instincts."
"He aims at being a sort of Napoleon of the intellectual world. Unfortunately he will never have a Waterloo, for he is a Napoleon without genius and with no central idea which, if defeated, brings down the whole fabric in ruin."
"If we take an unprejudiced view of the processes of consciousness, free from all the so-called association rules and theories, we see at once that an idea is no more an even relatively constant thing than is a feeling or emotion or volitional process. There exist only changing and transient ideational processes ; there are no permanent ideas that return again and disappear again."
"Throughout the nineteenth century, apart from the division in theoretical sciences and arts, classifiers attempted to divide the sciences into two groups. Already they had before them the examples of Francis Bacon (speculative and descriptive) and Hobbes (quantitative and qualitative). For Coleridge, the sciences were either pure (Grammar, Logic, Rhetoric, Mathematics, Metaphysics) or mixed. Arthur Schopenhauer’s similar groups were called pure and empirical, Wilhelm Wundt in 1887 called them formal and empirical, Globot mathematical and theoretical, and the St. Louis Congress of Arts and Sciences (1904) normative and physical. made similar division of the sciences into abstract and concrete"
"Cognitive processes surely exist, so it can hardly be unscientific to study them."
"What exactly constitutes a field like scientific psychology? Is it constituted by its most innovative and influential contributors; by the scientific findings that it has produced; by the theories it has elaborated; by its concepts, techniques, or professional associations? Obviously, all this and more goes into the making of a field, but most of us would probably see some of these components as playing a more essential role than others. Even if we refuse to commit ourselves explicitly we are likely to imply that certain components define the field more effectively than others by the way we organize our knowledge."
"The fact that the span of apprehension averages only four or five... probably results from the high rate of encoding. In a tachistoscopic experiment the subject must read the fading icon as rapidly as possible."
"If we allow several figures to appear at once, the number of possible input configurations is so very large that a wholly parallel mechanism, giving a different output for each of them, is inconceivable."
"To cope with this difficulty [of limited capacity], even a mechanical recognition system must have some way to select portions of the incoming information for detailed analysis."
"Was klein ist im Beginn wird oft am Ende überaus groß sein. Und so geschieht es, das wer im Anfange auch nur um ein Weniges von der Wahrheit abweicht, im Verlauf immer weiter und weiter und zu tausendmal größern Irrthümer fortgeführt wird."
"Models of bounded rationality describe how a judgement or decision is reached (that is, the heuristic processes or proximal mechanisms) rather than merely the outcome of the decision, and they describe the class of environments in which these heuristics will succeed or fail."
"One is forced to assume that ordinary people have the computational capabilities and statistical software of econometricians."