People From Zurich

"I left Symons’s company newly aware of the unthinking cruelty discreetly coiled within the magnanimous bourgeois assurance that everyone can discover happiness through work and love. It isn’t that these two entities are invariably incapable of delivering fulfilment, only that they almost never do so. And when an exception is represented as a rule, our individual misfortunes, instead of seeming to us quasi-inevitable aspects of life, will weigh down on us like particular curses. In denying the natural place reserved for longing and error in the human lot, the bourgeois ideology denies us the possibility of collective consolation for our fractious marriages and our unexploited ambitions, and condemns us instead to solitary feelings of shame and persecution for having stubbornly failed to become who we are."

"It seemed too easy to claim that there was nothing new under the sun, that … our spear-wielding ancestors had been as wise and good as ourselves and that the onward march of rational thought had brought with it nothing but tragedy. Did any of these arguments take into account Ariane’s profile on her way up? Did they credit the impeccable logic of her hydraulic systems? And most of all, did not such bromides merely betray the resentment of a defeated and unimaginative class? I felt my allegiances shift to the engineers and technicians around me, these new medicine men who often sported baseball caps, and had a tendency towards unsophisticated humour. What astonishing creatures they were! What extraordinary horizons they had opened up!"

"The pre-scientific age, whatever its deficiencies, had at least offered its members the peace of mind that follows from knowing all man-made achievements to be nothing next to the grandeur of the universe. We, more blessed in our gadgetry but less humble in our outlook, have been left … having no more compelling repository of veneration than our brilliant, precise, blinkered and morally troubling fellow human beings."

"He was reminded of a Dutch book whose moral he often returned to: De Schoonheid van hoogspanningslijnen in het Hollandse landschap, written by a couple of academics in Rotterdam University, Anne Kieke Backer and Arij de Boode. The Beauty of Electricity Pylons in the Dutch Landscape was a defence of the contribution of transmission engineering to the visual appeal of Holland, referencing the often ignored grandeur of the towers on their march from power stations to cities. Its particular interest for Ian, however, lay in its thesis about the history of the Dutch relationship to windmills, for it emphasised that these early industrial objects had originally been felt to have all the pylons’ threateningly alien qualities, rather than the air of enchantment and playfulness now routinely associated with them. They had been denounced from pulpits and occasionally burnt to the ground by suspicious villagers. The re-evaluation of the windmills had in large part been the work of the great painters of the Dutch Golden Age, who, moved by their country’s dependence on the rotating utilitarian objects, gave them pride of place in their canvases, taking care to throw their finest aspect into relief, like their resilience during storms and the glint of their sails in the late afternoon sun. … It would perhaps be left to artists of our own day to teach us to discern the virtues of the furniture of contemporary technology."

"In an essay entitled ‘The Poet’, published in 1844, the American writer Ralph Waldo Emerson lamented the narrow definition of beauty subscribed to by his peers, who tended to reserve the term exclusively for the bucolic landscapes and unspoilt pastoral scenes celebrated in the works of well-known artists and poets of the past. Emerson himself, however, writing at the dawn of the industrial age, observing with interest the proliferation of railways, warehouses, canals and factories, wished to make room for the possibility of alternative forms of beauty. He contrasted the nostalgic devotees of old-fashioned poetry with those whom he judged to be true contemporary poetic spirits, deserving of the title less by virtue of anything they had actually written than for their willingness to approach the world without prejudice or partiality. The former camp, he averred, ‘see the factory-village and the railway, and fancy that the beauty of the landscape is broken up by these, for they are not yet consecrated in their reading. But the true poet sees them fall within the great order of nature not less than the beehive or the spider’s geometrical web."

"Newspapers are being read all around. The point is not, of course, to glean new information, but rather to coax the mind out of its sleep-induced introspective temper."

"To look at the paper is to raise a seashell to one’s ear and to be overwhelmed by the roar of humanity."

"The start of work means the end to freedom, but also to doubt, intensity and wayward desires. The accountant’s ten thousand possibilities have been reduced to an agreeable handful. She has a business card which she hands over in meetings and which tells other people—and, more meaningfully perhaps, reminds her—that she is a Business Unit Senior manager, rather than a vaporous transient consciousness in an incidental universe. How satisfying it is to be held in check by the assumptions of colleagues, instead of being forced to contemplate, in the loneliness of the early hours, all that one might have been and now never will be. … Life is no longer mysterious, sad, haunting, touching, confusing or melancholy; it is a practical stage for clear-eyed action."

"Year-end financial statements … express a truth about office life which is no less irrefutable—yet also, in the end, no less irrelevant or irritating—than an evolutionary biologist’s proud reminder that the purpose of existence lies in the propagation of our genes."

"In reality, the likelihood of reaching the pinnacle of capitalist society today is only marginally better than were the chances of being accepted into the French nobility four centuries ago, though at least an aristocratic age was franker, and therefore kinder, about the odds. It did not relentlessly play up the possibilities open to all, … and so, in turn, did not cruelly equate an ordinary life with a failed one."

"These inventors were elevating the formulation of entrepreneurial ideas to the status of a visionary activity. Though forced to justify their efforts in the pragmatic language of venture capital, they were at heart utopian thinkers intent on transforming the world."

"It appeared that the one area in which Sir Bob excelled was anxiety. He was marked out by his relentless ability to find fault with others’ mediocrity—suggesting that a certain kind of intelligence may at heart be nothing more or less than a superior capacity for dissatisfaction."

"[These entrepreneurs] were writing their stories in a subgenre of contemporary fiction, the business plan, and populating them with characters endowed with deeply implausible personalities, an oversight which would eventually be punished not by a scathing review, … but by a lack of custom."

"For all his understanding of worldly concerns, when it came to fathoming the deeper meaning of his own furious activity, Sir Bob displayed the sort of laziness for which he himself had no patience in others. He appeared to have only a passing interest in the overall purpose of his financial accumulation."

"Death is hard to keep in mind when there is work to be done. … Work does not by its nature permit us to do anything other than take it too seriously. It must destroy our sense of perspective, and we should be grateful to it for precisely this reason, for allowing us to mingle ourselves promiscuously with events, for letting us wear thoughts of our own death and the destruction of our enterprises with beautiful lightness, as mere intellectual propositions. … We function of the basis of a necessary myopia. Therein is the sheer energy of existence, a blind will no less impressive than that which we find in a moth arduously crossing a window ledge, … refusing to contemplate the broader scheme in which he will be dead by nightfall. The arguments for our triviality and vulnerability are too obvious, too well known and tedious to rehearse. What is interesting is that we may take it upon ourselves to approach tasks with utter determination and gravity even when their wider non-sense is clear. The impulse to exaggerate the significance of what we are doing, far from being an intellectual error, is really life itself coursing through us."

"Life is near-death experience."

"I think where people tend to end up results from a combination of encouragement, accident, and lucky break, etc. etc. Like many others, my career happened like it did because certain doors opened and certain doors closed. You know, at a certain point I thought it would be great to make film documentaries. Well, in fact, I found that to be incredibly hard and very expensive to do and I didn’t really have the courage to keep battling away at that. In another age, I might have been an academic in a university, if the university system had been different. So it’s all about trying to find the best fit between your talents and what the world can offer at that point in time."

"This ideal University of Life … would never take the importance of culture for granted. It would know that culture is kept alive by a constant respectful questioning—not by an excessive and snobbish attitude of respect. Therefore, rather than leaving it hanging why one was reading Anna Karenina or Madame Bovary, an ideal course covering nineteenth-century literature would ask plainly “What is it that adultery ruins in a marriage?” Students in the ideal University of Life would end up knowing much the same material as their colleagues in other institutions, they would simply have learned it under a very different set of headings."

"Philosophy had supplied Socrates with convictions in which he had been able to have rational, as opposed to hysterical, confidence when faced with disapproval."

"It would scarcely be acceptable, for example, to ask in the course of an ordinary conversation what our society holds to be the purpose of work."

"It wasn't only fanatics and drunkards who began conversations with strangers in public."

"While I am certainly not asking you to close your eyes to the experiences of earlier generations, I want to advise you not to conform too soon and to resist the pressure of practical necessity. Free imagination is the inestimable prerogative of youth and it must be cherished and guarded as a treasure."

"The Nobel Prize in Physics 1952 was awarded jointly to Felix Bloch and Edward Mills Purcell "for their development of new methods for nuclear magnetic precision measurements and discoveries in connection therewith""

"Life let us cherish, while yet the taper glows, And the fresh flow’ret pluck ere it close; Why are we fond of toil and care? Why choose the rankling thorn to wear?"

"The electrification of the automobile is inevitable."

"People who fear losing their jobs start lying"

"The amazing thing about Jeep is that no one thinks of it as an American brand—it’s nationally neutral"

"You may tell a man, thou art a fiend, but not, your nose wants blowing. To him alone who can bear a thing of that kind, you may tell all."

"Who makes quick use of the moment is a genius of prudence."

"The discovery of truth by slow progressive meditation is wisdom. Intuition of truth, not preceded by perceptible meditation, is genius."

"Who seldom speaks, and with one calm well-timed word can strike dumb the loquacious, is a genius among those who study nature."

"Say not you know another entirely, till you have divided an inheritance with him."

"I am prejudiced in favour of him who can solicit boldly, without imprudence. He has faith in humanity — he has faith in himself. No one who is not accustomed to give grandly can ask nobly and with boldness."

"He who makes too much or too little of himself has a false measure for everything."

"He who has no taste for order will be often wrong in his judgements, and seldom considerate or conscientious in his actions."

"The more honesty a man has, the less he affects the air of a saint — the affectation of sanctity is a blotch on the face of piety."

"The craftiest wiles are too short and ragged a cloak to cover a bad heart."

"Have you ever seen a pedant with a warm heart?"

"If you see one cold and vehement at the same time, set him down for a fanatic."

"He who, when called upon to speak a disagreeable truth, tells it boldly and has done, is both bolder and milder than he who nibbles in a low voice, and never ceases nibbling."

"Him, who incessantly laughs in the street, you may commonly hear grumbling in his closet."

"Superstition always inspires littleness, religion grandeur of mind: the superstitious raises beings inferior to himself to deities."

"The jealous is possessed by a "fine mad devil" and a dull spirit at once."

"Good may be done by the bad — but the good alone can be good."

"There are but three classes of men — the retrograde, the stationary, the progressive."

"The prudent sees only the difficulties, the bold only the advantages, of a great enterprise; the hero sees both, diminishes those, makes these preponderate, and conquers."

"Let none turn over books, or roam the stars in quest of God, who sees him not in man."

"Trust not him with your secrets, who, when left alone in your room, turns over your papers."

"A woman whose ruling passion is not vanity, is superior to any man of equal faculties."

"Trust him little who praises all, him less who censures all, and him least of all who is indifferent about all."