"In November 2017, New York Times painted India’s decision to promote its indigenous textile industry as an obstacle in country’s growth. “Since the Bharatiya Janata Party formed a national government in 2014, the Indian fashion industry has been pressed to aggressively promote traditional attire and bypass Western styles” (Qadri, 2017, para, 3). It's ignorance to attack the promotion of local industries of Saree, which has been women’s attire in the Indian subcontinent since Indus valley civilisation and continues to be so today as well. “During his campaign, Mr. Modi had promised to revive the tradition of the Banarasi Saree and to help its weavers, a significant percentage of the constituency’s electorate. The weavers, who are mostly Muslim and following a family trade, largely live in poverty” (Qadri, 2017, para. 14). To prove its point, New York Times goes on to falsely claim that clothing choices are being imposed upon people. “Mr. Modi has made traditional dress a priority and, as many in the country want to please him, the fashion industry has followed along”."