"And the consequence is that it is practically most difficult to propose any decoration or public dignity for modern men without making them laugh. They laugh at the idea of carrying crests and coats-of-arms instead of laughing at their own boots and neckties. We are forbidden to say that tradesmen should have a poetry of their own, although there is nothing so poetical as trade. A grocer should have a coat-of-arms worthy of his strange merchandise gathered from distant and fantastic lands; a postman should have a coat-of-arms capable of expressing the strange honour and responsibility of the man who carries men's souls in a bag; the chemist should have a coat-of-arms symbolizing something of the mysteries of the house of healing, the cavern of a merciful witchcraft."