"Suppose I am considering going to a movie. In the States this now costs approximately $10 (depending on where in the country it is). By the first formulation of the Categorical Imperative I have to consider whether the maxim of spending the money on the movie could be willed by anyone, and in particular by someone whose current role in the situation is as a child in, say, Zambia, who might be receiving the $10, which would be enough to keep her alive for a week."