"The substantial diamond gift can be made a more widely sought symbol of personal and family success — an expression of socio-economic achievement."
— Diamond

January 1, 1970

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Added on April 10, 2026
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MineralsGemstones
Original Language: English

Sources

N. W. Ayer (1951) memo to De Beers, as cited in "Have You Ever Tried to Sell a Diamond?", The Atlantic Monthly (February 1982).