"Services are going to move in this decade to being the front edge of the industry."
— Services marketing

January 1, 1970

Quote Details

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Added on April 10, 2026
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Commerce
Original Language: English

Sources

Louis V. Gerstner, Jr., Former IBM CEO (2002) cited in: John P. Green (Jr) (2007) Determining the Reliability and Validity of Service Quality Scores. p. 22