Henry Russell ("Red") Sanders, Vanderbilt University football coach, c. 1948.—Leo Green, Sportswit, p. 57 (1984). Verified by Scoop Hudgins, Vanderbilt's sports information director 1946–1948, and Fred Russell, retired sports editor of the Nashville, Tennessee, Banner and a friend of Sanders's, who quoted this phrase in his columns at the time. This remark has been widely attributed to football coach Vince Lombardi. In Vince Lombardi on Football, ed. George L. Flynn, vol. 1, chapter 1, p. 16 (19https://en.wikiquote.org/wiki/Winning