"Anselm: Stop being so God Damn humble … You know God damn well that … that humility is defiance … simplicity today is sophisticated … simplicity is the ultimate sophistication today."
— Simplicity

January 1, 1970

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Added on April 10, 2026
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Original Language: English

Sources

William Gaddis, The Recognitions (1955) p. 457; "Simplicity is the ultimate sophistication" was also used as an early slogan at Apple Computer in 1977 (introduction of the Apple II personal computer), and has also been attributed to Leonardo Da Vinci, but no published occurrence of such an attribution has yet been located prior to one in Wisdom Through the Ages : Book Two (2003) by Helen Granat, p. 225.