"Colored statues? To us, classical antiquity means white marble. Not so to the Greeks, who thought of their gods in living color and portrayed them that way too. The temples that housed them were in color, also, like mighty stage sets. Time and weather have stripped most of the hues away. And for centuries people who should have known better pretended that color scarcely mattered. White marble has been the norm ever since the Renaissance, when classical antiquities first began to emerge from the earth. The sculpture of Trojan priest Laocoön and his two sons struggling with serpents sent, it is said, by the sea god Poseidon (discovered in 1506 in Rome and now at the Vatican Museums) is one of the greatest early finds. Knowing no better, artists in the 16th century took the bare stone at face value. Michelangelo and others emulated what they believed to be the ancient aesthetic, leaving the stone of most of their statues its natural color. Thus they helped pave the way for neo-Classicism, the lily-white style that to this day remains our paradigm for Greek art. By the early 19th century, the systematic excavation of ancient Greek and Roman sites was bringing forth great numbers of statues, and there were scholars on hand to document the scattered traces of their multicolored surfaces. Some of these traces are still visible to the naked eye even today, though much of the remaining color faded, or disappeared entirely, once the statues were again exposed to light and air. Some of the pigment was scrubbed off by restorers whose acts, while well intentioned, were tantamount to vandalism. In the 18th century, the pioneering archaeologist and art historian Johann Joachim Winckelmann chose to view the bare stone figures as pure—if you will, Platonic—forms, all the loftier for their austerity. "The whiter the body is, the more beautiful it is as well," he wrote. "Color contributes to beauty, but it is not beauty. Color should have a minor part in the consideration of beauty, because it is not [color] but structure that constitutes its essence." Against growing evidence to the contrary, Winckelmann's view prevailed. For centuries to come, antiquarians who envisioned the statues in color were dismissed as eccentrics, and such challenges as they mounted went ignored."