"Khrushchev had rashly promised that the country would achieve full communism by 1980. The more cautious Brezhnev shelved this in favour of ‘developed socialism’, an anodyne formulation that stood, in effect, for the economic and political system that already existed in the Soviet Union. But that was fine by the majority of Soviet citizens. They wanted more consumer goods for themselves, not communally shared goods, as would be delivered under the Communist model. It was a post-revolutionary moment, with the Revolution firmly consigned to history."