"A lot of activism, of course, is sincere activism, and I see instances of that all the time. Some of my best friends from college are dedicated to true “social justice”, and have spent their lives doing social work, teaching English to immigrants, deliberately teaching in minority schools, and so on. But what distinguishes “wokeness” from genuine social justice advocates is that the woke are engaged in a performance—usually involved in showing what good people they are, and what a good tribe they belong to."