"The secret feeling that you’re basically superior to your fellow man is probably more human than anything, except the related doubt that you’re superior to anyone. Racism is based on the need to believe in superiority, and one of the basic factors underlying many neuroses is the doubt of even equality. L. Ron Hubbard has capitalized on this situation in a book—printed by Hermitage House—Dianetics, available to all at $4.00 per copy. It isn’t at all surprising that the book has been a best seller, since it gives the credulous reason to believe that he can really be the superman he always felt he was. It also purports to be a science, which is the current catch-word to replace the older black-magic in the popular mind. The fact that it lacks a fundamental scientific basis has little to do with the average, untrained reader’s idea that he is being scientific in trying out the “experiments”—totally without controls or any basis of objective evaluation—in the book."