"Krishna devotee Bhaktivedanta Swami Prabhupada founded ISKCON in New York in 1966, leading to waves of westerners clad in saffron and with shaved heads chanting and marching down streets of cities in Europe, North America and Australia. George Harrison recorded the popular song My Sweet Lord about Krishna, and helped spread Krishna’s appeal."
January 1, 1970
https://en.wikiquote.org/wiki/A._C._Bhaktivedanta_Swami_Prabhupada