"Above all, I have followed that sure Rule in our Tongue, and which, were it observed, would, I believe, be acknowledged to be the best Rule in all Tongues, (viz) to make the Language plain, artless, and honest, suitable to the Story, and in a Stile easie and free, with as few exotick Phrases and obsolete Words as possible, that the meanest Reader may meet with no Difficulty in the Reading, and may have no Obstruction to his searching the History of things by their being obscurely represented."
January 1, 1970
https://en.wikiquote.org/wiki/Daniel_Defoe