"Outright climate denial – the old story that climate change isn’t real – has been rendered largely obsolete (outside social media) by climate-driven catastrophes around the globe and good work by climate activists and journalists. But other stories still stop us from seeing clearly. Greenwashing – the schemes created by fossil fuel corporations and others to portray themselves as on the environment’s side while they continue their profitable destruction – is rampant. It’s harder to recognise a false friend than an honest enemy, and their false solutions, delaying tactics and empty promises can be confusing for non-experts. Fortunately, as the climate movement has diversified, one new organisation, Clean Creatives, focuses specifically on pressuring advertising and PR agencies to stop doing the industry’s dirty work. Likewise, climate journalists are exposing how fossil fuel money is funding pseudo-environmental opposition to offshore wind turbines."