"Behind this web of semantic.(and more than semantic) confusion [regarding the definition of thought reform] lies an image of "brainwashing" as an all-powerful, irresistible, unfathomable, and magical method of achieving total control over the human mind. It is of course none of these things, and this loose usage makes the word a rallying point for fear, resentment, urges toward submission, justification for failure, irresponsible accusation, and for a wide gamut of emotional extremism."