"When I first met Hitchcock he was writing and ornamenting sub-titles for silent pictures. He used to announce "Came the dawn" in black letters on a while ground, or tell us that "Heart spoke to heart in the hush of the evening" in white letters on a black ground. His title cards were both elegant and original, because the man simply could not help drawing. All his instincts were towards visualisation, and all his training towards draughtsmanship."
January 1, 1970
https://en.wikiquote.org/wiki/Alfred_Hitchcock