"In reality there is no kind of evidence or argument by which one can show that Shakespeare, or any other writer, is ‘good’. Nor is there any way of definitely proving that — for instance — Warwick Beeping is ‘bad’. Ultimately there is no test of literary merit except survival, which is itself an index to majority opinion. Artistic theories such as Tolstoy's are quite worthless, because they not only start out with arbitrary assumptions, but depend on vague terms (‘sincere’, ‘important’ and so forth) which can be interpreted in any way one chooses."
January 1, 1970
https://en.wikiquote.org/wiki/George_Orwell