"You will get produce and not sell it and it goes bad pretty fast. That was my problem in the beginning. You need to have a strong presence online. Most of our sales come from the online store. You need to slay your brand. You need to breath, sleep and eat your brand. You need to know what to do when things go to the left…this industry needs 100 percent from the owner. You need to be the one leading from the front. A lot of work goes into the business. It is draining and that is something that I won’t lie about"