"What makes a field theory effective? We shall argue in this book that the way s are set up in EFTs makes them the most natural and convenient tools to address multi scale problems. Problems with separated scales often appear in Nature, and we intuitively know that it is most convenient to only work with degrees of freedom that are relevant for a particular scale — otherwise the problem quickly becomes intractable! You never worry about physics of the atoms when designing bridges, nor try to track each and every molecule of a gas through ; you instead define some "macroscopic" variables, and once you know how to relate those variables to the more "fundamental" laws, you can stop thinking about those cases and focus only on the relevant large-scale physics. EFT techniques codify this principle when working with problems in quantum field theory."
January 1, 1970
https://en.wikiquote.org/wiki/Effective_field_theory