"Ancient Indians had a far deeper confidence in living speech than in the moral, impersonal and derivative written communication. When words issued from the mouth of a sayer, they carried a personal endorsement."
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Communication and Culture In Ancient India & China (1971)
https://en.wikiquote.org/wiki/Robert_T._Oliver
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Robert T. Oliver
Robert Tarbell Oliver (1909–2000) was a professor of speech at Pennsylvania State University who wrote extensively on the subject of Asian rhetoric.
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