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April 10, 2026

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"The name is due to Jacques Bernoulli. The spiral has been called also the geometrical spiral, and the proportional spiral, but more commonly, because of the property observed by Descartes, the equiangular spiral. Bernoulli (and Collins at an earlier date) noted the analogous generation of the spiral and loxodrome ("loxodromica"), the spherical curve which cuts all meridians under a constant angle. ... During 1691-93 Jacques Bernoulli gave the following theorems among others: (a) Logarithmic spirals defined [by the polar equation \rho = ke^{c\theta} of a curve cutting radial vectors (drawn from a certain fixed point 0) under a constant angle \phi , where k is constant and c = cot\phi] for different values of k are equal and have the same asymptotic point; (b) the evolute of a logarithmic spiral is another equal logarithmic spiral having the same asymptotic point; (c) the pedal of a logarithmic spiral with respect to its pole is an equal logarithmic spiral (d) the caustics by reflection and refraction of a logarithmic spiral for rays emanating from the pole as a luminous point are equal logarithmic spirals. The discovery of such "perpetual renascence" of the spiral delighted Bernoulli. "Warmed with the enthusiasm of genius he desired, in imitation of Archimedes, to have the logarithmic spiral engraved on his tomb, and directed, in allusion to the sublime tenet of the resurrection of the body, this emphatic inscription to be affixed—Eadem mutata resurgo." The engraved spiral (very inaccurately executed) and inscription in accordance with Bernoulli's desire, may be seen to-day on his tomb in the cloister of the cathedral at Basel."

- Jacob Bernoulli

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"A key characteristic of the engineering culture is that the individual engineer’s commitment is to technical challenge rather than to a given company. There is no intrinsic loyalty to an employer as such. An employer is good only for providing the sandbox in which to play. If there is no challenge or if resources fail to be provided, the engineer will seek employment elsewhere. In the engineering culture, people, organization, and bureaucracy are constraints to be overcome. In the ideal organization everything is automated so that people cannot screw it up. There is a joke that says it all. A plant is being managed by one man and one dog. It is the job of the man to feed the dog, and it is the job of the dog to keep the man from touching the equipment. Or, as two Boeing engineers were overheard to say during a landing at Seattle, “What a waste it is to have those people in the cockpit when the plane could land itself perfectly well.” Just as there is no loyalty to an employer, there is no loyalty to the customer. As we will see later, if trade-offs had to be made between building the next generation of “fun” computers and meeting the needs of “dumb” customers who wanted turnkey products, the engineers at DEC always opted for technological advancement and paid attention only to those customers who provided a technical challenge."

- Edgar H. Schein

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