"My initial thoughts about what a title can do was to set mood and the prime underlying core of the film's story, to express the story in some metaphorical way. I saw the title as a way of conditioning the audience, so that when the film actually began, viewers would already have an emotional resonance with it."
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Academy Award winnersFilm directors from New York CityGraphic designers from the United States‎Designers from New York City
Original Language: English
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Sources
Haskins, Pamela (Autumn 1996). "Saul, Can You Make Me a Title? Interview with Saul Bass". Film Quarterly. pp. 12–13.
https://en.wikiquote.org/wiki/Saul_Bass
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Saul Bass
Saul Bass (May 8, 1920 – April 25, 1996) was an American graphic designer and Academy Award-winning filmmaker, best remembered for designing motion-picture title sequences, film posters, and logos.
4 quotes on TrueQuotesView all quotes by Saul Bass →
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