"The question is... not whether, under the existing circumstances of individual habit and social custom, a given expenditure conduces to the particular consumer's gratification or peace of mind; but whether, aside from acquired tastes and from the canons of usage and conventional decency, its result is a net gain in comfort or in the fullness of life."
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p.99-100
https://en.wikiquote.org/wiki/The_Theory_of_the_Leisure_Class
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The Theory of the Leisure Class
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