"During the last few decades the business world has brought about a complete revolution in the methods of manufacturing, distributing and selling goods. That the revolution is beneficial and important no businessman will deny. But however important'these things? are, the business man realizes that his most pressing problem is methods of influencing and handling men rather than things:"
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Psychologists from the United StatesBusiness theorists from the United StatesPeople from IllinoisCarnegie Mellon University faculty
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Walter Dill Scott
(May 1, 1869 – September 24, 1955) was an American applied psychologist, Professor of Applied Psychology at the and President of the Northwestern University. He applied psychology to various business practices such as personnel selection and advertising.
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