"McDougall's principle, therefore, "that the original impulse or conation supplies the motive power to all the activities that are but means to the attainment of the desired end," would make a very bad guide in education or in any attempt to control and influence the behavior of men. It would lead the teacher to introduce extraneous motives at every turn and leave out of account the interest which might be generated in the subject matter. It would lead the manager of a business to conclude, since the employes are certainly there for the prime purpose of earning money, that it would be hopeless to generate in them any loyalty and enthusiasm for the concern or any interest in the technique of its processes."
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Robert S. Woodworth
Robert Sessions Woodworth (October 17, 1869 – July 4, 1962) was an American psychologist and the creator of the personality test which [
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