"In March 2007, the first subreddit dedicated to a political figure—r/obama—was created. … Initially, posts in r/obama linked to mainstream news outlet's coverage of Obama, some of which was critical or at least skeptical of the candidate. … By the end of summer 2008, r/obama more closely resembles the kind of candidate advocacy subreddit that became a recurring Reddit motif (e.g., r/Sanders4President, r/The_Donald, r/MurderedByAOC). By this time, the subreddit featured more self-posts from professed Republicans who were ready to vote for Obama and motivational posts that encourage people to donate to the campaign, and post titles took on the partisan, affect-laden style pioneered by The Huffington Post, a popular blog at the time."
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Elliot T. Panek: Understanding Reddit, ch. 2: "The Evolutions of Reddit". Routledge (2022). .
https://en.wikiquote.org/wiki/Reddit
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