"It is a strange thing to say, but I did grow up among what they call “Kawaii" culture.” I say strange as we all take it for granted. I guess we’ve been exposed to such [kawaii] images without even realizing it. They are everywhere so, it’s always been in my subconscious. I do not take this whole thing too negatively, but still I am a man, I am not fanatically into what is considered kawaii in general. I guess you could say that I do incorporate the idea, or what I consider kawaii into my work unconsciously."
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Original Language: English
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Sources
Makoto Aida, "Exclusive Interview Makoto Aida", Tracy Jones, Hi Fructose, (December 19, 2012).
https://en.wikiquote.org/wiki/Kawaii
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Kawaii
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