"In addition to becoming vegan, the second powerful choice a person can make is the political choice to broaden resistance and become part of a planetary justice and liberation movement. First, veganism has to be connected to broader social issues such as food justice, community empowerment, class, race, and sustainability. Second, we need to create a broader shift from veganism to anti-speciesism, which facilitates real political action. This creates a profound paradigm shift, for veganism has already been thoroughly co-opted and commodified by capitalist industries, media, and culture. The mainstreaming of veganism removes it from the sphere of inter-species justice and politics to the zone of human health and individual consumption, into a lifestyle practice that challenges neither consumer nor speciesist identities. In direct contrast, anti-speciesism assaults human supremacism and shifts the focus from products and markets to the animal holocaust and the need for political struggle. Unlike “veganism,” anti-speciesism is also . Thus, third, we need to connect the anti-speciesist/animal liberation movement to other social and environmental movements, with an emphasis on the emergency and systemic consequences of climate change. This two-fold shift in focus transforms veganism from a domesticated, toothless, apolitical form of consumer capitalism to vital leg of a new total liberation movement."