"I think the key to these things is there are two ways to go: one where you’re very self-referential and you’re very aware and it’s very campy because everybody’s in on the joke. And then there’s what we approached with Sharknado is that the concept is so out there, if we ground a little bit the story and the actors and the situations, the humor for me… the best humor in any kind of movie – action, comedy, whatever – comes from character situations and how they react and how they deal with it versus suddenly someone’s telling a joke in the middle of this and say, “Hey we know this is funny.” And I think everybody did a great job in walking that balance because, I mean, there are lines said in the movie that you’re obviously going, “How do you say those lines?” And the actors had to say those lines and sell it and believe it. And so I think that Sharknado’s this interesting balance."