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"Order and randomness arise under the influence of the creative act in the context of a certain approach to forming and are the fundamental principles of creation that have an ontological basis in art. The metaphor of letter — Littera, architectural integration and synergy of metaphors — columns of a chaotic set of a ghost city, a carrier of randomness information code. Typographic metropolis — Babylonian Chaos of letters spontaneous arrangement like a thesis and antithesis of harmony and order of newspaper columns in the form of eternal city. Randomness is divine, because it is not made by hands, it is not subject to man, unlike order. There is something mystical about the randomness code. The idea of the involvement of ontological “order” and “randomness” in forming is a universal approach to creative act. Thus, the "effect of randomness" is created in the process of creative experiment with printed form and printing. The categories of "order" and "randomness", being the basis of the beautiful, manifest themselves as aesthetic paradigms of the unique author's printing and visual art."